Google launches Google URL shortener

Internet giant Google has released an API for URL shortening, the, which allows the external developers to integrate URL shortening service into their websites and online applications. The new service not only allow users to shorten the long URL links but also allows external developers to give access them to their users to their URL shortening history and analytics. Users can use this features for a wide variety of applications, enabling behaviors ranging from auto-shortening within Twitter or Google Buzz clients to running regular jobs that monitor your usage statistics and traffic patterns.
"With this API, developers are able to programmatically access all of the fast, sleek goodness that we currently provide via the web interface. You can shorten and expand URLs using the API, as well as fetch your history and analytics," Google said in their blog.
Checkout Google URL shortener at